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Throwback Thursday: Sassy On The Sand

sassy on the sand
Play & PartyPost Category - Play & PartyPlay & Party - Post Category - OutdoorOutdoor

On Thursday 9 March, loads of you sassy mamas and your gorgeous families joined us at the Beach Canteen behind Sunset Mall for our ‘Sassy On The Sand’ event, part 2! You shopped, played, tucked into delicious treats, got creative with your kiddos and we got to meet so many of you – hooray!

We want to say a huge thank you to everyone who came along and braved the sun (wow, wasn’t it a hot one that day!?), who cheered on at the fashion show, who tucked, pulsed and squeezed with us at the Flybarre exercise class and whose adorable kids with their happy, sandy faces made the event sparkle.

Didn’t make it down this year? Check out what went on in our photos – and see you at the next Sassy event….

sassy on the sand

A big thanks to our partners :

The Sassy Marketplace: Lots of our fave mama brands, on the sand!

baby box collection

Baby Box Collection

The idea for this fabulous brand came from a brilliant package which is given to all mothers country Finland – containing clothes, accessories, information leaflets and (the bit we love most) – the box itself can be used as a bed during the first months! The Dubai version contains everything you need when you get baby home – from organic cotton clothes to feeding bottles and soothers – all carefully picked to give you the best start.

Birds N Bees
A beautifully curated collection of French & British children’s clothes and accessories – oh and those fabulous colourful fairy lights that we just can’t resist – whether for your playroom or your kitchen – we hang them everywhere!!

Caramel & Sun

A collaboration between two parents with a passion for design who wanted to bring high quality, cool and creative European brands to the UAE, Caramel & Sun is THE place for accessorizing your kids space or shopping for gifts plus everything in between.



If our kids could wear nothing but Clementine’s unique clothing range with everything from beautifully designed cashmere (Prince George is a fan…just sayin’), exclusive Liberty print designs from London and handmade individual pieces from India, we’d be So happy! The block-printed pj’s are a particular fave (if only they came in our size too…).

Elodie Details

And Sweden has done it again! This beautiful Swedish design company creates functional and innovative baby products that live up to their motto of making “big differences for small people”. They take all those little products of everyday baby life and make them into stylish accessories – from pacifiers to strollers – making the world a prettier place.

farm box dubai

Farm Box

A home delivery service of the freshest European Organic fruit and veg that brings the goodness of the farm right to your table (anywhere in the UAE) at the click of a button. European organic regulations are the strictest in the world so you can be 100% guaranteed that the produce you’re getting is 100% authentic. Oh and the pricing is 20% lower than the organic produce found in supermarkets here? Amazing, right?!

Gems Of Istanbul

GORGEOUS jewelry designed with semi precious stones and in unique colour combinations, these stunning pieces are contemporary and eclectic and completely unique. Sterling silver, gold plated, leather and loads more – we love the stacking bangles and the colourful tassel details – decisions, decisions!


This gorgeous treasure trove of all things beautiful for children age 0-12 is not only a store but a space for kids to create and learn through regular arts & crafts sessions and weekend events. And they stock everything from the cutest clothes to unique interior accessories that include play houses, caravan beds, ‘colour me’ wallpaper and must-have Moroccan rugs.

Kids Style For Less
100% authentic new & pre-owned designer and high street kids and mums brands all under one roof (and online too!). What’s not to love!?


For anything chic and beach this online store is our absolute go-to. From beautiful kiddie cossies to mama one-pieces or bikinis plus the coolest round towels, phone cases and more – we want it all.

Tutti Rocks in dubai

Tutti Rocks

If your tinies are constantly grabbing at your earrings and stuffing your necklaces into their mouths then check out the Tutti Rocks range of necklaces and coordinating pieces – made from 100% food-grade silicone with no nasties – great for when you’re feeding, cuddling and carrying and so pretty too.

Twins Sandals
Don’t own a pair of these yet? You should! Run by a French mama the Twins sandals are the perfect Dubai accessory – available in lots of colours (check out the stud version – we love!).

2Birds in Dubai




2birds is a modern versatile fashion brand started by two Aussie girls here in Dubai. Inspired by their Australian lifestyle and their passion for light breathable fabrics all pieces are about effortless dressing (and they are all STUNNING!). All dresses are custom made in the most beautiful colours and patterns plus there are accessories, beach towels, bags, sunhats and more – can we have it all please!?

The Entertainment!

From kiddie entertainers to photographers, these guys kept us busy on the beach!

Baby Sensory

Baby Sensory

These guys create a passion for learning in every pre-school child, providing Baby Sensory, Toddler Sense and Mini Professors classes in Dubai and Abu Dhabi. They had our little sassy attendees shaking pompoms, dancing under bubbles and having a blast!

Belle Enfance

Belle Enfance by Belle Femme is a salon and spa with services for little boys and little girls! From haircuts to pampering, they provide it all. The kids enjoyed mini-manicures, hair styling and face painting at the beach – too cute!

The Big Moo Events


The Big Moo Events

From magicians to face painters, and dancers to balloon benders, The Big Moo has it all! Their talented in-house entertainers are available to bring life to any event – and they certainly shook things up on the sand with their fun and games.

fairytales dubai


Fairytales is a magical little play area that’s all about escaping reality. There are no gadgets, flashy lights or hectic sounds here – this is a kiddie fantasy come true where little imaginations can soar and make-believe rules. Created by two mamas with a yearning to give kids something different, Fairytales is all about nurturing a child’s spirit of adventure and creativity in a safe and healthy environment. The kids loved their arts and crafts sessions at the beach!

The LightHouse

LightHouse Arabia is a space dedicated to supporting the community through any difficulties, big or small – through individual therapy, educational workshops, group classes and courses for all ages. They’re also home to the Raymee Grief Center, a free-of-charge grief support service – the first of its kind in the region. This is one of the most inspiring places we’ve found in Dubai. And on the beach? We loved their life-sized board games! 

Magic Phil

This celeb magician needs very little introduction – wowing audiences with his tricks  – his sesh on the sand went down a treat!

The North London Collegiate School

A School? On the sand? Well actually yes! These guys have an innovative approach to education and wanted to take part in our event to show that learning can be inspiring and fun – combining academia, sport and art plus lots more.

The Studio

For all your photography needs – step into The Studio (or let them come to you!). This awesome team captures the moments you want to remember – from baby yawns, to toddler laughs, to teenage giggles and blossoming bumps. And they took most of the gorgeous pics you’re seeing of Sassy On The Sand! 






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