Biddoo – Toys & Kiddie Products That Go The Extra Mile

All the experts agree – play is important to our kiddos’ development and we should encourage it as much as possible (luckily it’s not a hard sell, mamas!). But to really maximise on playtime you need to fuel those little imaginations with some decent toys. We’re not talking the latest piece of plastic fantastic or the ‘must-have’ seasonal craze that just won’t last past Christmas; we mean the kind of toys that will inspire, withstand hours of play and get plenty of thumbs up.

New local online store Biddoo is just the place for toys, arts and crafts to get mini minds moving. Set up by a mama who was fed up with the usual toy store stuff (we hear ya!), Biddoo is all about bringing play back to basics through the most gorgeous products and European brands including Seedling, Djeco, Oskar & Ellen and KEK Amsterdam that bring back a bygone era of beautifully crafted play things that are built to last. And the best bit? You won’t need to trawl a mall to shop as everything is available at the click of a button – don’t you just love internet shopping, mamas?

We all love a good arts & crafts session with the littlies but nothing is more frustrating (or tantrum-inducing) than realising you’re out of glue at the crucial moment. The Biddoo sets provide everything you need for each project so that the kiddos can happily focus on creating everything from solar systems to tiaras and plenty in between. Or perhaps you have a little dress-up fan at home who’ll delight in Biddoo’s range of costumes and props for role-play adventures? From traditional wooden toys to board games for the whole fam, travel toys that’ll make any journey a breeze to gifts for little wannabe pirates, princesses or scientists, the Biddoo site is choc-full of stuff the kids would love to get their little hands on and structured so that buying is simple (even if the choosing isn’t – you’ll want it all!). These toys are the real deal mamas – time to get paying (and playing).

Pssst…. Want to get a head start on a little Christmas shopping? Sassy Mama readers are eligible for whopping 20% discount on all products from Sunday, 1 November to Thursday, 24 December, 2015 plus free delivery within the UAE. Simply enter the coupon code SASSYMAMA at checkout. Too easy!

www.biddoo.ae, also available at the Marina Souq market